Interactive Content Impact in Marketing (cloned)
3 min
what is interactive content? interactive content is content where the audience is actively engaged in your content rather than passively reading, watching, or listening my goal was to create high quality quality interactive content for media channels to lower the churn rate while increasing sales without the regular approach of advertisement the best way to increase user engagement and retention is to involve users with interactive content demonstrations in the video below, i have created two annotations in the first shot, i have highlighted the mountain lily to provide more information about the flower in the next shot, i have highlighted the camera to provide more information as well as link it to the store this is particularly useful if you want to drive people to buy the items that you use on your video such as electronics, furniture, clothing to name a few such interactive content platforms are particularly useful for e commerce as it will not only increase user engagement but will also allow you to track their behavior with real time analytics another creative use case is to develop interactive e learning courses another creative use case is to develop interactive e learning courses if you are interested in creating your own interactive content then checkout spott as they are the leaders in this market